For most practices, the Google Business Profile is the most valuable piece of online real estate they own. It’s the listing in Google Maps and the map pack, and it’s often where a patient decides to call, before they ever visit your website.
What we do
- Category strategy. The primary category is one of the strongest ranking factors. We choose and test categories to match the treatments you want to grow.
- Services and products. Every treatment listed with clear descriptions, so Google connects your profile to more searches.
- Photos and video. Guidance on real office, team, and before-and-after photos that build trust (within platform and medical advertising rules).
- Weekly posts. Offers, updates, and treatment spotlights.
- Q&A management. We seed and answer the questions patients ask most.
- Spam fighting. We report fake competitor listings and keyword-stuffed names that push you down.
- Booking links and call tracking. So you know which calls came from the profile.
Multi-location practices
Each location needs its own verified profile, its own landing page, and its own review stream. We set up a structure that lets every location rank on its own without competing against each other.
Frequently asked questions
How often should a practice post on Google Business Profile?
Weekly is a good target. Posts don’t directly boost rankings by much, but they keep the profile fresh, show off treatments and offers, and help conversion when patients compare you to competitors.
What if my profile is suspended?
We handle reinstatement requests and fix the cause, which is usually an address issue, a keyword-stuffed name, or a duplicate listing.
Can I add keywords to my business name?
No. It violates Google’s guidelines and is a common reason for suspension. We grow relevance with categories, services, content, and reviews instead.